QR codes direct users to a specific website and can be helpful marketing tool for authors. Here are some of the ways you use QR codes.
- Put a QR code on your business card directing people to your author website or newsletter signup page.
- Include a QR code on your marketing materials directing people to your website.
- Create business cards for a free copy of one of your books and include a QR code that directs people to a website like BookFunnel or StoryOrigin where you can have the reader magnet.