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Michael Grigsby | Discover Books & Novels on CraveBooks

Michael Grigsby

Member Since: 08/2022

ABOUT THE AUTHOR

I’ve worked in marketing analytics for over twenty years, both in the corporate world and teaching it to MBA students and writing two textbooks (Marketing Analytics and Advanced Customer Analytics, both from Kogan Page London). SEGMENT OF ONE, my first novel, an analytic thriller, incorporates that background.